This fashion brand’s summer collection caused frenzy among shoppers in China

June 07th, 2019

When outlet malls went on “sale”, a lot of mallgoers would like to grab the best deals and discounts for their next #OOTDs. Hence, shopping during sale season is like a thrilling game where buyers need long patience to get the lead out and steal the prize—especially for popular fashion brands.

Recently, Chinese shoppers freaked out over the latest summer collection of American artist, Kaws (Brian Donnelly) available in Uniqlo stores. The South China Morning Post reported that it’s the third-year partnership of the fashion retail store with Kaws and the designer apparel can be resold online for US$115 (Php 5,954).

People are fighting over the Kaws x Uniqlo in China pic.twitter.com/eA5hgcwmHk

— Lynux (@LynuxSole) June 3, 2019

According to viral posts, shoppers are seen running towards the store, climbing and stripping off the mannequin’s clothes—and worse, brawling with each other for the T-shirt.

Despite this chaotic scene, the said design is not limited or exclusive and shoppers may wait for items to restock.

via Tenor

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