Drake performing as part of the Summer Sixteen Tour in New York on Aug. 5, 2016, and his Virginia Black Decadent American Whiskey. Images: AP, Virginia Black via AP

Celebrities like Drake, Kate Hudson get in the spirit

December 01st, 2019

At one time it was scents. Now it seems to be booze.

The number of celebrities who have branched out into endorsing — or even helping make — wine, whiskey, vodka and other spirits has exploded of late, from Nick Jonas’ tequila to Kate Hudson’s vodka to Dylan Sprouse’s mead.

Drake

Drake performing as part of the Summer Sixteen Tour in New York on Aug. 5, 2016, and his Virginia Black Decadent American Whiskey. Images: AP, Virginia Black via AP

Kate Hudson has a vodka, Darius Rucker has a whiskey, Ryan Reynolds has a gin and “Breaking Bad” co-stars Bryan Cranston and Aaron Paul have an artisanal mezcal. Even Brad Pitt and Angelina Jolie have kept their vineyard despite their divorce.

Musicians are not immune: Jay-Z is a partner with Bacardi on a cognac, Drake and Metallica have whiskeys, Snoop Dogg has a cachaca and the duo behind Florida Georgie Line offer a smooth peach pecan whiskey. RGA

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