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Girls’ Generation’s Taeyeon mesmerizes in ethereal music video for ‘INVU’

This year, February 14 isn’t just for Valentine’s Day—it’s also for Girls’ Generation’s Taeyeon’s comeback.

At 6 P.M. KST, SM Entertainment and Taeyeon released her third studio album “INVU”, along with the music video of the album’s title track. The track, “Can’t Control Myself” had been pre-released a month ago, on January 17, 2022. The album also includes her previously released digital single, “Weekend”, along with twelve other songs.

The album’s lead single of the same name, “INVU” is described as a “house-based pop dance song with a gentle and dreamlike synth sound with a charming flute melody.” The lyrics of the song convey the feelings of a person and how their lover is able to love even after getting hurt several times, in comparison to them.

The music video for “INVU” sees Taeyeon amidst an otherworldly backdrop, dressed as an archer and well, a goddess. The music video’s director explained the MV’s concept like this:“Artemis was in love with a hunter named Orion, but Apollo was displeased and shot Orion dead with a bow. So, Artemis made Orion into a constellation.”

Since its release, fans of Taeyeon have trended “#TAEYEON_INVU_COMEBACK” on social media, in support and love for the artist’s comeback. Fellow SM artists Red Velvet’s Seulgi and NCT’s Doyoung posted stories in support of Taeyeon as well.

Miss Ma’am Taeyeon really slays each time she releases new music. Give her brand-new album a listen and stream “INVU” here.

 

Other POP! stories you might like:

Yuju stuns in alluring music video for ‘Play’ in her solo debut

VIVIZ shines as they make their dazzling debut with ‘BOP BOP!’

BamBam drops mini-album’B’ with tracks featuring Pink Sweat$ & Seulgi

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