Okay before you decide that this sounds sketchy, hear us out.
YouTube personality MrBeast and internet collective MSCHF teamed up to create a one-time internet game that will happen on June 30 at exactly 3:00 p.m. EST.
Purely for fact-checking purposes, MrBeast, in case you’re not familiar, is dubbed as YouTube’s biggest philanthropist for having donated more than $1 million U.S. dollars to different causes over the course of his career as an online content creator. His YouTube channel is also one of the most-viewed channels in the platform in 2019.
MSCHF, on the other hand, is almost like an anything-goes kind of company, but it is actually more of an experimentative type of creative collective. It is behind the projects:
Netflix Hangouts – “A Chrome extension that lets you watch Netflix at work by making it look like you’re on a conference call”
Jesus Shoes – “A customized Nike Air Max 97’s with 60cc of holy water from the River Jordan in the sole”
Bull & Moon – A site that helps you “discover investment opportunities based on your astrological compatibility with publicly traded companies”
Cuss Collar – “A dog collar that curses whenever your dog barks”
The Office Slack – “Every episode of The Office recreated in slack”
And many others. If you will notice there’s no particular pattern among their works. They’re just really out there to do what they have to do. And while there might not be an exact word that can precisely describe what the collective is about, one thing is for sure, MSCHF is everything the opposite of traditional.
The group releases new drops every second and fourth Tuesday of every month, at 11 a.m. EST, and the Finger on the App application is its 24th drop since its conception.
Finger on the App
Now going back to the game, Finger on the App is a one-time app-based internet game where thousands or even millions of users can compete for a cash prize.
To participate, users have to download the app from the Apple App Store, open it ahead of time on game day to get ready, and then once the game starts players have to keep their finger not just on their phone but on the app for as long as possible.
Only one contestant will win the game and the winner may or may not bag $25,000 at the end. We say may or may not because the biggest twist of this absurdly challenging game is that everyone that loses can nominate an amount they think the victor should win, and it goes without saying that anyone could vote $25,000 (the ceiling amount), $0, or something in between. The final prize will be the average of all the votes.
Now keep in mind that any app interruptions at all—alarms, phone calls—can cost you the game, so better set everything before 3 p.m. of the 30th. You can, however, enable bluetooth for Finger on the App because playing near a co-competitor gives you both an extra life, meaning you get no more than 10 seconds to put your finger back on the app in case it slips off.
If you’re planning to sign up for this game, don’t forget to use your own phone number and make sure it’s an active one because that’s how you will be contacted by the creators in case you win the entire thing.
It’s quite an easy and simple game, Finger on the App, but we have to admit, it is indeed challenging to find out if you can really keep your finger on the app long enough to win a one of a kind game that may never ever again happen in the history of the internet. And the final prize is also definitely something to look forward to.
In case you give it a go, we wish you the best of luck!
