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Rihanna’s music streams skyrockets following her Super Bowl performance

Pop queen Rihanna is reigning the music charts (as she should).

Following her Super Bowl Halftime Show, Rihanna has reached her largest streaming week of her music career.

The multiple Grammy-winner came back from her hiatus with her Super Bowl performance on Feb. 12, 2023, at the State Farm Stadium in Glendale, Arizona.

According to Luminate, a tracking firm that provides data for Billboard’s charts, the ‘Diamonds’ singer’s songs received 166.13 million on-demand official streams in the United States. Comparing it to the previous week with 65 million on-demand streams, it went up by 155.6%.

The previous record she held was way back to the week ending February 25, 2016, through which her collective songs sprang up to 101.53 million clicks in the U.S. after the release of her studio album, ‘Anti.’

Rihanna’s top five most-streamed songs are ‘Umbrella,’ featuring Jay-Z, which was the most streamed song from her setlist at the halftime show with 9.53 million,  “Lift Me Up” from Black Panther: Wakanda Forever (8.68 million), ‘Diamonds’ (8.44 million), ‘Love on the Brain’ (8.11 million), and ‘We Found Love’ featuring Calvin Harris (7.16 million).

Looking at the Billboard Hot 100 (dated February 25), ‘Umbrella,’ ‘Diamonds,’ and ‘We Found Love’ who were all former No. 1s in the chart, resurface at Nos. 37, 44, and 48, respectively, while ‘Lift Me Up’ ascends to Nos. 52-41 after its debut and peaks at No. 2 on the Nov. 12, 2022 dated chart.

On the Streaming Songs chart, six of her tracks land on the 50-position ranking. ‘Umbrella’ places at No. 25, ‘Lift Me Up’ at No. 35, ‘Diamonds’ at No.39, ‘Love on the Brain’ re-enters at No.41, ‘We Found Love’ at No. 45, and ‘Needed Me’ at No. 48.

For her songs that were featured on the Super Bowl, they stacked up to 75.12 million on-demand official streams in the U.S., which is 273% higher compared to the 20.11 million earned in the previous week.

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