The Public Relations Society of the Philippines (PRSP), in partnership with a leading TV network, will hold a seminar, entitled “Maximizing Digital Media in Your PR Strategy,” to be held on September 4, 2015 at Conference Room, Level B, ELJ Communications Center, Eugenio Lopez St., Quezon City.
The network’s Chief Digital Officer Donald Patrick Lim leads a roster of distinguished and influential speakers who will discuss the increasing influence of digital media in the PR practice. He will be joined by Jonas delos Reyes, Co-Founder and Managing Director of Socialytics; Jason Cruz, Lead for Social Products and Online Community Management at MRM/McCann Manila; and Mon Lizardo, Head of the network’s Digital Media Division Audience Management.
The seminar is the second in a series of seminars offered by PRSP in 2015 to help in the professional development of PR practitioners, whether PRSP members or non-members.
An added feature of the seminar, which is open to interested participants, will be a tour of the TV network’s news and entertainment studios and other facilities. Raffle prizes also await lucky attendees.
“PR practitioners have to equip themselves with the necessary tools to catch up with the fast changes in the PR practice brought about by technology. This seminar offers participants the opportunity to better understand Digital Media and how it can be maximized in strategizing their PR plans and programs,” says Andy Saracho, Professional Development chair of PRSP.
Registration fees for the event are P3,200 for PRSP members, P4,000 for non-members, and P2,000 for Academe / Students (with ID), inclusive of seminar materials, lunch and morning and afternoon snacks. Interested parties may contact the PRSP Secretariat at (02) 751-4506 or 623-9479, or email to [email protected].
