ARMYs really take everything BTS seriously—even down to the logo.
Birmingham City FC was recently on the ARMYs’ hit list after the football club’s logo looked similar to the South Korean supergroup BTS’ logo.
On February 1, 2024, the British professional football club announced that they had contracted Paik Seung-ho into their team. The South Korean football player signed for a 2-year contract with the football team and is the team’s first South Korean player.
The social media pages of Birmingham City FC also posted content on the days leading to Paik’s announcement in celebration of the new signing and welcoming of the team’s newest player.
— Birmingham City FC (@BCFC) January 29, 2024
Paik Seung-ho is a midfielder from South Korea. He is renowned for being a gold medalist in the Asian Games and for being a member of the South Korean national football team. Paik will stay with the team until June 2026, after playing for the Jeonbuk Hyundai Motors team in South Korea.
However, ARMYs were enraged to see one post from Birmingham City FC looking too similar to BTS’ logo. The icing on that cake that set off the ARMYs’ anger was Paik Seung-ho’s initials included.
It’s a well-known fact in the BTS fandom that the logo represents unity between BTS and their fans. Which makes the anger and offense of ARMYs to be quite substantiated. Also, the logo is trademarked by BTS and BIGHIT MUSIC Co., Ltd., so ARMYs also told the football club to get ready for some lawsuits.
Others also pointed out how the football club had used a South Korean boy group’s logo as a way to announce that their new player from that country was…off-putting.
Birmingham City FC has yet to respond following this controversy.
Enjoy the news, hope the club is ready. This logo is IP, and has been registered “legally” for the trademark rights.
And to the comments of “who? We don’t know BTS”. Well, it’s a super great news for us that you don’t know😌https://t.co/rXRnu3RXXb pic.twitter.com/o7wmIgrk9T
— Prang🦋파랑⁷(REST💤) (@sekai_jr) February 1, 2024
I love how y'all sign someone korean and the first thing that pops into your mind is bts 🤣 bts are legends and the standard of korea wbk
— STREAM GOLDEN &🥢⁷ ʟᴀʏᴏ(ꪜ)ᴇʀ ³ᴰ (@20cmbts) January 31, 2024
whan in the world is this? 😅
I don't even know the context behind this post (a collab? I don't think so..) but, good luck then! bcus this logo is trademarked by the logo's owner (it's @BTS_twt, you know?) so I hope u have a good lawyer team!
anw @BIGHIT_MUSIC @HYBEOFFICIALtwt
— yoongi's rum ♡🐱 (@sugabond_) January 31, 2024
that bighit notice about to be juicy https://t.co/LtJwmCViPQ pic.twitter.com/EzDJzS0km4
— emily⁷ (@DlS_3ASE) January 31, 2024
This is not BTS and Park seonghwa collab i wanted https://t.co/Bxfcsl7XWs
— Rai (@StarboyJoong) January 31, 2024
Every master piece has its cheap copy https://t.co/ZjQI4bWNgW pic.twitter.com/7EZm5c0T7F
— ICONIC♡JK⁷ (@gookie777) January 31, 2024
oh that lawsuit is coming in hot https://t.co/DO9eJgxZXm pic.twitter.com/HNIllAS4LT
— ely⁷ #ELYZA⭐️ (@taekuv) January 31, 2024
That’s our BTS logo! https://t.co/kFWmArGyFP pic.twitter.com/35wrJ9ztVm
— Psychcyphers (@psychcyphers) January 31, 2024
WEEEEEELLL GET THE MONEY READY https://t.co/5FNvJno5ib pic.twitter.com/UqQ0tCKo55
— Marina⁷₂₀₁₃ 아포방포¹⁰ 💜🩷🩵💙 (@monchildnj) January 31, 2024
Football fans acting like they’re the shit won’t stop army doing what they do best
Oh Birmingham city what have you done https://t.co/iOGGXDKS6f pic.twitter.com/lrCyrg3CNK— 5’s 🍓 (@valevaleeii) January 31, 2024
“you can copy my homeworks just change some words” https://t.co/sDDWQi6HyH
— bocia⁷ 🪼🕷️ (@kooksadmirer) January 31, 2024
The copyrighted and trademark BTS logo being used like this? https://t.co/5tdfgMcR4u
— Nisa⁷ (@nisaaaaBTS) January 31, 2024
This is legally dodgy (because it's a trademark), but it's also… Embarrassing?
Why 'stamp' a pre-determined (stolen!!) identity on a player just because he's from the same country? He's his own man, let his own personality shine!! https://t.co/A66vw6l6S5
— Steffi⁷ JINNIE DAY || 아포방포 💜 (@AsphyxiaPallida) January 31, 2024
dear @BIGHIT_MUSIC @HYBEOFFICIALtwt this account @BCFC is using and changing BTS copyrighted logo for their "celebration" (?) by signing a new player from SK. please send them a good lawsuit for using it out of BTS context and even change the word "BTS" to "PSH". thank you. pic.twitter.com/TuiO3t1fOb
— yoongi's rum ♡🐱 (@sugabond_) January 31, 2024
congrats to PSH but given that all BTS mbrs are conscripted and didn't get a waiver from military service despite all the economic benefits to Korea and uplifting of Korea's global standing, I hope PSH team will be able to reach out to educate leadership on BTS' logo
— rapline#1fanboy (💤)ʰ♡ᵇᶦᵘᵃʳʸ (@raplinefanboi) January 31, 2024
Yall might end up sued for this btw…the bts logo is trademarked and their company dont hesitate to enforce it. Also, it is pretty shady to use this symbol as a symbol for korea, if thats what this post is doing.
— Nina Marie 💜⁷ (@ninafantime) January 31, 2024
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