ADOR’s first-ever girl group, NewJeans is here with their first EP!
Introduced and launched into the music industry unexpectedly by ADOR last July 22 with their track “Attention”, NewJeans already got the public hooked and excited for their self-titled debut EP release on August 1, 2022.
NewJeans’ EP consists of 4 tracks—“Attention”, “Hype Boy”, “Hurt”, which had all been pre-released with music videos, and “Cookie”. “Cookie” is described as a “dance-pop song with adorable lyrics,” with NewJeans themselves explaining how “a cookie can be used to persuade the person they like into approaching them first.”
Though the lyrics look seemingly innocent and appropriate for their age, some international K-Pop stans beg to differ. Others even connected ADOR’s CEO Min Hee-jin’s recent pedophile accusations.
the lyrics to cookie by newjeans? “look at my cookie come and take a lookie” “you want it dont you” “i wanna see you eat it” “eat my cookie” THESE ARE 04-08 LINERS?? MIN HEEJIN ITS OVER FOR YOU I FEAR. IT REALLY IS…
— JACK IN THE BOX (@SEOKTENDO) August 1, 2022
y’all taking people’s criticism on cookie’s lyrics as an attack on newjeans, y’all have it twisted. it’s CONCERN FOR THESE GIRLS. whoever approved of the lyrics and allowed them to sing is disgusting. people are worried, rightfully so esp after the accusations against their CEO
— ☻ (@fearofkth) August 1, 2022
hype boy and attention a slay, but the lyrics for cookie???? someone save newjeans these young girls should not be singing that.. min heejin you will be dealt with
— daniel 🎏 (@amehoons) August 1, 2022
people who say “you shouldnt even be thinking of lyrics in that way” in regards to newjeans cookie have absolutely no idea how pedophillic dog whistles work
— EVIE (@boniakgae) August 1, 2022
the new jeans cookie lyrics are actually so concerning… who signed off on these little girls singing about “taking a lookie at their cookie”
— ken⁷ (@jinnieday) August 1, 2022
the lyrics of cookie by newjeans are just full of sexual innuendos wtf, everyone involved in it is going to hell!
— nosé (@geezeuscries) August 1, 2022
idk something about the lyrics to cookie by newjeans doesn’t sit right w me… it’s giving ice cream by blackpink if u know what i mean… except this time they’re minors…
— mar (@ryxxngchxx) August 1, 2022
seeing all the NewJeans stans defending “Cookie” and all just repeating over and over that they said it was for fans . are not understanding the point
these MINORS, obviously aren’t singing it wanting to be sexualized.
BUT THE IMPLICATIONS ARE IN THE LYRICS THEY ARE SINGING pic.twitter.com/5uN49JwH62
— Meli ♡ (@xMeli_zZz) August 1, 2022
There are also others who think the contrary, with most Korean netizens believing that the girls’ lyrics were age-appropriate and were even funny. Some also believe that this was a mistranslation issue, considering that some words aren’t the same once translated.
NewJeans “Cookie” trending on theqoo for having childish lyrics. They recieved comments saying how cute the song actually is!
“It’s a song that fits their age, it’s so cute” pic.twitter.com/GyA7qXw22M
— ika. (@haeyobbi) August 1, 2022
newjeans cookie lyrics trending on theqoo for being cute and childish/suitable for kids their age 😭 pic.twitter.com/5GgY20BJNd
— fau🐰 (@newjimuse) August 1, 2022
hope y’all know that cookie is talking about new jeans themselves when you get into them you’re going to be obsessed they’re also sweet like a cookie.. that’s why the lyrics seem “suggestive”
— cam 🍪 (@camkittties) August 1, 2022
I know the cookie lyrics for newjeans seems to be a mistranslation issue but still there’s fluent english speakers at ador and hybe (besides the girls I know they’re not at fault) so WHY did they allow those translations to pass by if they weren’t the desired lyrics?
— cel 🤍 (@sirensseong) August 1, 2022
I don’t see the Lyrics for NewJeans song Cookie as “inappropriate”. Maybe because like I’ve heard A LOT of kpop songs and know that the meaning behind the lyrics aren’t always deep. They could for real be talking about an actual Cookie. Y’all just think it’s about something else
— BLM (@ace_antagonist) August 1, 2022
Some of these kpop stans are out of hand bro like chilll… The song is about their album/CD=🍪,They are not meaning anything sexual.Obvisouly the lyrics transalation is way different in other languages.. So it is misunderstood.#NewJeans #NewJeans_Debut #NewJeans_COOKIE pic.twitter.com/crrKUUbQoT
— who (@ChainsawManHype) August 1, 2022
With NewJeans’ ages ranging from 14 (born 2008) to 18 (born 2004), it’s no mistake that fans are just concerned about these teenagers singing lyrics filled with (possible) sexual innuendos. With the girls’ themselves saying that the cookie they’re singing about in their song is their music, and how they want their fans to “eat it all up”, we won’t really know for sure if the lyrics were inappropriate or not.
What do you think, are the lyrics to “Cookie” inappropriate or just okay for NewJeans’ ages?
Other POP! stories you might like:
SM Ent.’s Girls on Top takes a step back for their track’s questionable lyrics
Is LANY problematic? Creepy lyrics & even creepier grooming accusations
K-Pop stans accuse JYP Entertainment of plagiarism after NMIXX debut