Benefit cosmetics makes its debut on Zalora with exclusive sets

September 05th, 2017
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ZALORA, Asia’s Online Fashion Destination, introduces global beauty brand, Benefit Cosmetics, greatly increasing the beauty assortment available on ZALORA websites. Beauty buffs from Singapore, Malaysia and Philippines can shop their favourite Benefit products anytime, anywhere on ZALORA from today. To celebrate the launch, ZALORA customers can look forward to a range of specially curated launch offers and promotions including exclusive deals, bundle sets and early access to latest products only available on ZALORA.

Known for their colourful personality, creative packaging and instant beauty solutions, Benefit debuts on ZALORA with iconic collections and bestselling products, including rose-tinted cheek and lip stain “Benetint”, pore-minimising makeup “POREfessional and “Gimme Brow” volumising eyebrow gel. Aside from the standard full range of collections and products, customers can get their hands on Benefit’s latest products like “GALifornia” golden pink blusher as well as early access to limited edition items like “They’re Real!” lengthening mascara in a custom crystal-cut design and “They’re Real” red matte lip colour in a universal red that suits all skin tones.

Paulo Campos III, ZALORA Philippines CEO and Founder commented: “We’re excited to be teaming up with a fun-loving brand like Benefit and to bring them on ZALORA as we’re always looking to delight our customers with the best assortment of beauty brands and products. We also feel that Benefit’s mission to continually give women around the world added confidence and help them look and feel more beautiful is in line with our beliefs and through this partnership, we hope to further promote the cause.”


You can get this Benefit Hoola here.

“We’re delighted to be partnering with ZALORA. Benefit is all about fun and instant beauty solutions, not to forget our outstanding brow collection based on 40 years of Brow expertise. Being available on ZALORA means Benefit enthusiasts are now just a click away from the beauty products they love! Careful though, a Benefit product in your beauty pouch makes you smile every day!” said Victor Saint-Pere, General Manager, Southeast Asia at Benefit Cosmetics.

You can get this Benefit Boi-ing Airbrush Concealer here.

To mark the brand’s debut on ZALORA, 30 bundle sets like “Wow Your Brow”, “Bright Eye Look” and “Contour and Highlight” featuring their signature products will be available exclusively on ZALORA at special prices.

With over 200 items set to be launched, devoted fans can get their dose of Benefit’s innovative instant beauty solutions conveniently online at

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