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Girl in a jacket

The second day of IMMAP Summit 2015 saw more talks and sessions from the country’s leading digital experts on economies of attention, reputation, start-ups, convenience and collaboration. Here are photos of what went down during day 2.

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Reputation Economy: Content Marketing and Trust by Ant Hearne, Regional Director, Outbrain | Photo by Vida Lacano for INQUIRER.net

 

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Reputation Economy: Content Marketing and Trust by Ant Hearne, Regional Director, Outbrain | Photo by Vida Lacano for INQUIRER.net

 

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Collaborative Economy: Anthropology of the Many by Laszlo Lim, Director of Planning for Havas Media Ortega | Photo by Krizia Dela Cruz for INQUIRER.net

 

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Collaborative Economy: Harnessing Community and Collaboration Through Messaging by Kristian Melquiades, Country Manager for Viber | Photo by Krizia Dela Cruz for INQUIRER.net

 

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Attention Economy: The Bot is in the Room by Ace Singh, Director for SEA, ComScore Inc. | Photo by Krizia Dela Cruz for INQUIRER.net

 

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Multimedia coverage at the IMMAP Summit 2015 Breakout sessions | Photo by Vida Lacano for INQUIRER.net

 

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Reputation Economy: Digital and the Elections panel with Karen Puno of ABS CBN, Carlo Ople of DM9-Digit, Gang Badoy of Rock Ed Philippines, Mike Palacios of Publicis Manila and moderated by John Nery, Editor-in-Chief of INQUIRER.net | Photo by Vida Lacano for INQUIRER.net

 

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With some of the most popular Youtube stars in the Philippines: Using Digital to Build Brand You by Dennis Lim of ABS-CBN Corporation | Photo by Vida Lacano for INQUIRER.net

 

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Start-Up Economy: Addressing Pain Points Through Innovations in Finance Technology by Scott Si, Product Marketing of Coins.Ph | Photo by Vida Lacano of INQUIRER.net
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Start-Up Economy: Start-Ups Doing the Hard Things by Jacqueline Van Den Ende, ounder and Managing Director of Lamudi Philippines | Photo by Vida Lacano for INQUIRER.net

 

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INQUIRER Group’s official mascot Guyito making the rounds inside SMX SM Aura for free photo opps | Photo by Vida Lacano for INQUIRER.net

 

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Start-Up Economy: Using Digital to Tap the Base of the Pyramid by Mikko Perez, Founder, Chairman, and CEO of Ayannah Information Systems Inc. | Photo by Vida Lacano for INQUIRER.net
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Digital media and marketing practitioners attended the SMX Convention Center in SM Aura Premier for the 2015 IMMAP Summit. | Photo by Vida Lacano for INQUIRER.net 
About Author

Krizia Dela Cruz

About Author

Vida Tan Lacano

Managing Editor

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