About POP!

POP! is INQUIRER.net’s premier pop culture channel, delivering the latest news in the realm of pop culture, internet culture, social issues, and everything fun, weird, and wired. It is also home to POP! Sessions and POP! Hangout,
OG online entertainment programs in the
Philippines (streaming since 2015).

As the go-to destination for all things ‘in the now’, POP! features and curates the best relevant content for its young audience. It is also a strong advocate of fairness and truth in storytelling.

POP! is operated by INQUIRER.net’s award-winning native advertising team, BrandRoom.

Contact Us

Email us at pop@inquirer.net


MRP Building, Mola Corner Pasong Tirad Streets, Brgy La Paz, Makati City

Girl in a jacket

Beauty brands that embraced veganism in 2019

The year 2019 was another bumper 12 months for vegan beauty, with a slew of new, animal product-free lines hitting the beauty shelves all over the world.

Meanwhile, existing brands sought to boost their vegan offerings for increasingly socially-conscious consumers.

Avon AFP Relaxnews
The Distillery by Avon. Image: courtesy of Avon via AFP Relaxnews

Prestige skincare brand CeraVe already sells animal product-free products in the United Kingdom and multiple other countries, but the company announced plans this year to make its products more vegan-friendly in the United States and Canada. Back in February, the L’Oréal-owned label set itself the target of making its offerings in North America more than 90% vegan by the year 2021, and told Allure that it was working on replacing one of its ingredients, a type of cholesterol derived from sheep’s wool, with a vegan version.

Another L’Oreal-owned label, Dermablend Professional, also took steps towards championing animal welfare this year by becoming certified cruelty-free by PETA and announcing plans to cut animal-derived ingredients from its formulas to ensure that they are 100% vegan. “People are looking for brands that align with their values and our goal is to empower our consumers with the confidence and knowledge they need to make the best decisions for their beauty routines,” said Malena Higuera, general manager at Dermablend Professional, at the time.

Avon was another titan to pivot towards veganism, unveiling a five-piece skincare collection called The Distillery in September. Free from animal products and harmful chemicals, the products also featured low-water formulas and recycling packaging, where possible.

The moves signal a sea change in the way the beauty industry is approaching the use of animal-derived ingredients and the shift was bolstered this year by the arrival of several new, vegan beauty brands. From Millie Bobby Brown’s Florence By Mills line to Kesha’s label Kesha Rose Beauty, the industry’s hottest new additions were noticeably free of animal products, suggesting that vegan beauty is here to stay. CL/JB


Don’t sweat it: How natural deodorant went mainstream in 2019

LOOK: Festive nail art ideas for the holiday season

Subscribe to our daily newsletter

[forminator_form id="331316"]
About Author

Related Stories

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Subscribe to our daily newsletter

By providing an email address. I agree to the Terms of Use and acknowledge that I have read the Privacy Policy.

Popping on POP!