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Girl in a jacket

Supersized webs turn SM North EDSA into A Spider-themed City as The Spider-Man: World of Webs Campaign begins

Get ready to don your masks, costumes, and web shooters! The World of Webs pop-up has officially opened its gates at The Block Atrium, SM North EDSA, starting May 1, 2024. Embark on a web-slinging adventure into the spider-themed city and seize the special opportunity to meet our friendly neighborhood superhero, Spider-Man.

Peter Parker, who protects his city as the Amazing Spider-Man, is a fan-favorite character in the Philippines thanks to his big heart and funny quips. With his remarkable arachnid-like abilities and endearing personality, Spider-Man has captured the hearts of fans of all ages. This relatability has made people feel like anyone could channel their inner hero, establishing him as a beloved Marvel superhero whom many fans truly identify with.

Gear up and here are the exciting things you can expect from the World of Webs pop-up.

Swing into “Spider-Man City”

This marks your official invitation to enter the World of Webs! Step into “Spider-Man City”, inspired by New York City and scenes from fan-favorite Spider-Man stories – check out the details from the floor and column walls up to the ceiling, especially the towering 30-foot-tall Daily Bugle-themed centerpiece. Swing into adventure alongside your favorite masked hero here at the atrium!  

Spider-Man Meet and Greet

What’s a city without everybody’s favorite wall-crawler, right? Get a chance to meet and greet the friendly neighborhood Spider-Man. Circle May 1, 4, and 5, on your calendars, and don’t forget to grab your friends and family. Snap a selfie with Spidey at this free event. Check out the official social media pages of SM North EDSA for more announcements. 

Collectors Market

From toys, and collectibles to apparel–complete your visit to the World of Webs by gifting yourself special Spider-Man-themed merchandise! Treat yourself or find the perfect gifts for your squad and family with our wide range of licensed items.

The World of Webs pop-up will run from April 30 to May 14, 2024.  So, don’t miss out on this special opportunity to be part of the Spider-Man-themed adventure. We are excited to see you here as we celebrate our favorite superhero. Post your fave poses with the hashtags #SpiderManWorldofWebsPH #SpiderManWoWAtSMNorth for a chance to get featured! See you here, #SMFam!

ADVT.

This article is brought to you by SM Supermalls.

About Author

Award-winning in-house native advertising and creative agency of INQUIRER.net

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