Post Malone, Slash, and Machine Gun Kelly are just some of the artists who are trying to help save the legendary guitar shop Norman’s Rare Guitars from closing down forever due to the pandemic.
Norman’s Rare guitar shop, which is located at Los Angeles’ San Fernando Valley, first opened in 1975 and holds an impressive collection of rare and vintage guitars from the likes of Gibson, Fender, Rickenbacker, Martin, Gretsch and many others. The shop is considered a household name among top musicians and players worldwide.
The store temporarily closed its doors last March and the owner, Norman Harris, can no longer entertain his customers due to his age and complications with his health.
With the economic effects of the recent pandemic, the iconic guitar shop may come to an end forever. However, artists are now trying to save it by raising awareness through a new documentary about the shop and how it had an impact on their careers.
The documentary will be directed by Devin J. Dilmore and will be produced by Norman’s daughter together with Hollywood actor Kiefer Sutherland. Other big artists like Jeff Daniels, The Goo Goo Dolls, Melissa Etheridge, and Jeff Garlin will also be part of the documentary to help save the shop.
As long as there are people who love rock and roll, the legacy of Norman’s guitar shop will never die.
POP! Creator Community / Christian Segui