IU is back and has managed to bring fans to tears after the K-pop soloist officially released the highly anticipated music video for her upcoming single “Love wins all” featuring BTS’ V!
Directed by Concrete Utopia director Um Tae Hwa, the music video for “Love wins all” depicts the tragic tale of a couple on the run as they struggle to survive in a post-apocalyptic world.
With over five minutes, the video portrays two characters seeking to run away from a cube-shaped object. Eventually, the two seek safety in an abandoned building where they discover a camera that seems to capture their imaginations of living a happy life by eating delicious meals and dressing elegantly for a wedding. But the beautiful moments are short-lived as the cube found the two holding each other passionately, seizing them to exist.
The song was originally titled ‘Love wins,’ but was changed due to the backlash it received, as many believed that the phrase is affiliated with the LGBTQIA+ rights movement. The singer-songwriter’s agency, EDAM Entertainment, officially announced the new title in a news release.
“We decided to change the title to respect and support everyone who loves in their various ways, and we accept the opinions of those who express concerns that precious messages might be blurred due to the title,” the agency stated.
“We would like to inform you that the title of IU’s prerelease song ‘Love wins,’ to be released on Jan. 24 at 6 p.m., is changed to ‘Love wins all’ as of today. We deeply hope that the original message of the song is delivered without leaving any scars on anyone,” they added.
Despite the issues that arose, the short yet sentimental track’s release elicited emotions from fans.
The MV is so cinematic IU and taehyung nailed it ..i literally had tears when IU covered taehyung 's working eye so he couldn't see their end 🥺
ACTOR TAEHYUNG RETURNS#LoveWinsAllMVpic.twitter.com/0X4Hnda9o8
— Moonie⁷🌙rpwp (@btstanniies) January 23, 2024
What makes my heart ache? How iu and taehyung had the little time to reminisce for their lives back then. How sweet their lives were when everything were normal and in place 😭💔 pic.twitter.com/L0fCjixeA1
— peachyth⁷ (@abcdefghi_kl_no) January 23, 2024
ARMYs also celebrated upon seeing V acting again after a few years. The K-pop idol debuted as an actor back in 2016, portraying Han Sung in “Hwarang: The Poet Warrior Youth.”
ACTOR TAEHYUNG RETURNS OMG 😭 pic.twitter.com/CSynjdui1W
— ღ (@vantecentric) January 23, 2024
This hit me hard 😭🥺
all i can say our Kim Taehyung so Good!!!!
Tae and IU so good..
song so good
ACTOR TAEHYUNG RETURNS#LoveWinsAllMV pic.twitter.com/ObpjkslXBv— VCai FRI(END)S Ⓥ (@CaiPakal) January 23, 2024
Taehyung captured that fear and exhaustion so perfectly here. So tired of running but so scared of having them get caught.
ACTOR TAEHYUNG RETURNS #LoveWinsAllMV pic.twitter.com/ElzmAFTZdu
— VStreamTeam 🎶 (@VTeamBase) January 23, 2024
actor taehyung returns pic.twitter.com/XVc2vWe3aV
— MAYCEE ⁷ fan account (@seokjinmylabsss) January 23, 2024
THIS PART OF THE MV ㅠㅠ
–
ACTOR TAEHYUNG RETURNS #LoveWinsAllMV pic.twitter.com/fUZnSdJJrC— taehyung pics⚡️ (@taehyungpic) January 23, 2024
The range give Taehyung his Oscar now
ACTOR TAEHYUNG RETURNS #LoveWinsAllMV pic.twitter.com/Xky5F1St1l
— TAE GUIDE (@taeguide) January 23, 2024
Some expressed how the music video made their hearts ache as the two phenoms conveyed strong personas in a not-so-happy ending story.
i demand a part 2 and happy ending please 😭 the way iu covers taehyung’s functioning eye so he won’t see the painful end moments before they get taken away 🥺🥺
ACTOR TAEHYUNG RETURNS#LoveWinsAllMV pic.twitter.com/suToNNaiSv
— SnowFlower with FRI(END)Sⓥ 🎄 (fan account) (@snowflower1052) January 23, 2024
someone save this man pic.twitter.com/Gn8u7Td3ik
— shu(ga) (@myglight) January 23, 2024
Of course, other fans didn’t fail to notice the chemistry between the two, excitingly shipping them.
IU and Taehyung are literally my ghost ship
Like I’m shipping shamelessly and I don’t even care. Look at me smiling like a fowl 🥹😍pic.twitter.com/B56iPx4XTF— Doyinsola (@dee_toria1226) January 23, 2024
https://twitter.com/kkukvmin/status/1749829551629205580?t=TJyXH8tPfDQbe9Dgf39_CQ&s=19
Some are even tweeting their hearts out as they hope for the K-drama industry to plot a new project for IU and V, as the latter portrayed their characters on a different level.
i’m actually gonna need iu and taehyung to star in a 16 episode kdrama together and imma need them to get married again but without being abducted/dying in the end pic.twitter.com/TZ5ErtUv4c
— leti⁷ ia (@raplinegold) January 23, 2024
i need someone to cast IU and TAEHYUNG in a kdrama. Their chemistry is chemistrying 😭 #LoveWinsAll pic.twitter.com/pIVWqZJKjf
— 🍃 (@hmhgyj) January 23, 2024
can drama industry consider my plot for the next project for IU and Taehyung after #Love_wins_all movie 😭😭
how did we end up in apocalypse, @_IUofficial how did you do that to your bestie 🥹pic.twitter.com/Nzsyv5lLbX
— elvin⁷⁺¹🐾 •fan account• (@_geums8) January 20, 2024
This is not the first time that IU collaborated with a BTS member. She worked with Suga for ‘eight’ in 2020 and ‘People Pt. 2’ in 2023.
IU is set to embark on her ‘H.E.R’ world tour in March, which will stop in 17 cities around the globe, including the Philippines on June 1.
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