There are millions of animals in need of loving homes around the world. Although a lot of organizations have dedicated themselves to getting rescue animals adopted, it is not always a successful endeavor. Some families prefer to shop from breeders, while others simply do not think they have space for a pet in their lives.
World For All Animal Care & Adoptions, a Mumbai-based animal welfare organization, is one of the groups hoping to get people to adopt rescue animals as pets. According to their website, they have rescued a total of 12,000 animals, and 7,500 of those have been adopted into loving homes.
With help from the advertising agency McCann Worldgroup India, World For All recently launched a series of genius optical illusion photographs that encourage families to open their homes for these animals that need their help. Art Director Pranav Bhide and Photographer Amol Jadhav arranged the subjects to create a negative space resembling an animal in the middle of the photographs. The message of the series is expressed in their tagline: “There’s always room for more. Adopt.”
Take a look: